Courtyard House: My Wife is Xu Huizhen

Page 811

Even at night, when the city lights are ablaze, he is still on the phone with his partners, skillfully navigating various complex matters.

With his rigorous, almost demanding, work ethic, meticulous consideration of every piece of data and every decision, and admirable organizational and coordination skills, he is like a skilled helmsman, guiding the company through the turbulent seas of commerce, gradually putting the company's operations on the right track, transforming it from initial chaos to a well-organized and orderly process, and enabling various businesses to begin a positive development trajectory.

It is worth mentioning that throughout this complex and delicate event, He Yuzhu only lent out 100 million yuan in cash.

Strictly speaking, this behavior falls under the category of inter-company lending.

At that time, Macau City Entertainment Company was in the early stages of preparation, and its cash flow was as fragile as a candle in the wind.

He Yuzhu's funds were drawn from his hard-earned savings accumulated over many years, and every penny represented his hard work and dedication in the business world.

In the equity structure of Macau City Entertainment Company, He Yuzhu does not own even a single share.

He did not participate in any equity distribution negotiations, nor did he intend to secure a place in the company's future equity structure.

However, the financial support he provided was like a timely rain after a long drought, falling precisely on the parched land of Macau City Entertainment Company at a critical moment.

The money was quickly invested in various preparatory matters such as company site leasing, equipment procurement, and personnel recruitment, injecting indispensable momentum into the company's preparation and development, and allowing the project that was on the verge of stagnation to move forward steadily.

Immediately afterwards, everyone faced the crucial and challenging task of preparing the tender documents.

This time, the Haojiang government has taken a unique approach, changing the usual bidding method and stipulating that a sealed bid will be used to determine the winner.

In the sealed bid method, all participants are completely unaware of their competitors' bids. Each participant carefully prepares and submits their bid, and the highest bidder wins the project and achieves final victory.

The setting of this rule undoubtedly adds another layer of mystery and uncertainty to the already fierce competition.

At the same time, the government solemnly announced the latest reserve price – a full 300 million yuan!

This number is like a towering threshold, standing in the way of all participants.

This means that from this moment on, everyone must start with 300 million, and in a battlefield where no one can see the opponents, keep raising the price, demonstrating their strong strength and unwavering determination to win through the investment of real money.

However, things are far more complicated than they appear.

In the complex game of bidding for gaming licenses, price is a key factor, but it is not the only consideration.

For a new company to enter the market, it not only needs to be meticulous about pricing, but also needs to shoulder the heavy responsibility of social responsibility.

This requirement, like a bright mirror, aims to urge the gaming industry to give back to society, contribute to local economic growth, stabilize social order, and achieve comprehensive prosperity and long-term stability during its vigorous development.

However, on these core issues, all parties are shrouded in a fog, with numerous disagreements and little hope of finding a consensus.

First, let's look at the price game. The team members seem to be standing at a crossroads, each holding their own opinion, with many different views.

The conservative approach adheres to the principle of prudence, advocating for setting reasonable prices as the anchor to avoid getting bogged down in risks due to excessive costs. Just like carefully controlling the course in the turbulent sea of ​​commerce, striving for steady progress.

The radicals, on the other hand, harbored a do-or-die spirit, believing that in this fierce competition, only by boldly raising prices and demonstrating their determination with thunderous force could they stand out from the many competitors, much like a warrior making a desperate gamble, trying to carve out a bloody path with courage and fearlessness.

Both sides presented their arguments, engaging in heated debate, with arguments rising and falling throughout the meeting room, but they were unable to reach a consensus on pricing strategies.

Further discussion on the scale of social responsibility is like getting caught in a tangled mess, making it difficult to sort out.

The proactive group, with a long-term vision, proposed that the company generously donate more resources to public welfare and community building, hoping to establish a good corporate image, win reputation and respect on the social stage, and lay a solid foundation for the company's long-term development.

Conservatives, on the other hand, are deeply concerned, worrying that excessive investment in social responsibility could be like a sharp blade, ruthlessly squeezing the company's profit margins, affecting its future financial reserves for business expansion and innovation, and hindering the company's progress.

The deadlock between the two viewpoints has turned what was originally a seemingly orderly and steady process of license bidding into a fog of uncertainty and full of variables, making every step forward increasingly unpredictable.

This tender was conducted in a sealed-bid format, with all parties kept in the dark and unaware of the conditions offered by their competitors.

This rule has undoubtedly plunged the competition into an unprecedented fog.

For the companies involved, bidding strategy becomes the key to their fate.

Offering too low a price will undoubtedly lead to defeat in this fierce, battlefield-like competition, causing precious development opportunities to slip through one's fingers.

Chapter 584

Offering too high a price may guarantee winning the bid, but it will inevitably cause the company to feel the pinch.

After all, as an important part of the social economy, enterprises bear an unshirkable social responsibility.

Using profits for infrastructure construction and public welfare activities is a necessary way for enterprises to give back to society.

However, this also means that excessively high bids will compress profit margins and negatively impact future earnings.

To remain invincible in this war without gunfire, accurate intelligence and meticulous analysis are indispensable.

Enterprises must have a comprehensive and in-depth understanding of market dynamics, competitors' strengths, and social needs to know themselves and their competitors in order to make the right offer and achieve a balance between economic and social benefits.

At that time, He Hongshen and Ye Han, along with others, were like a group of tireless and sharp-eyed hunters, traversing the streets and shadows of Hong Kong, relentlessly searching for all kinds of information about Tai Hing Company.

In the ever-changing world of gambling, every piece of intelligence can be the key to turning the tide.

In fact, Yip Hon had long been enthusiastic about getting involved in the gambling industry, and had twice submitted relevant applications to the Governor's Office with great hope and careful preparation of materials.

He stayed up all night in his study, meticulously considering every detail of the application, from the planning and layout of the gambling venue to the detailed design of the operating model. He was eagerly anticipating that he could carve out a new world of his own in the fiercely competitive gambling industry and break the long-standing monopoly of Taixing Company.

However, a treacherous spy, blinded by self-interest, was lurking within the Governor's Office.

This person appears cautious and prudent on the surface, but is actually driven by greed. After being tempted by a huge sum of money offered by Fu Laorong's side, he did not hesitate to reveal Ye Han's carefully prepared trump card, including the core advantages of the application and potential profit points, to Fu Laorong and his Taixing Company without reservation, all for his own selfish interests.

Upon hearing the news, Fu Laorong was secretly delighted in his mansion, a smug smile spreading across his face.

In the subsequent competition process, Taixing Company easily won by simply offering a price slightly higher than Ye Han's, as if taking candy from a baby.

These two painful defeats were like two sharp, gleaming blades, piercing straight into the hearts of Ye Han and the others, leaving them bleeding profusely.

They not only suffered economic losses, but also a heavy blow to their spirits. This made them more cautious and vigilant in their future plans, and they began to re-examine the complex and ever-changing business situation, trying to find a way to deal with it.

In past business dealings, entertainment companies have suffered devastating setbacks due to a lack of information and loopholes in their tender documents. Those painful lessons are still fresh in our minds.

This time, they learned from their mistakes and were determined to turn defeat into victory.

The entertainment company meticulously planned to deliberately delay the timing of the quote.

The company has set up several special task forces. One team keeps a close eye on the competitor's activities day and night, using their network of contacts to try to glean more intelligence about the competitor from the smallest clues. Whether it's the key talents the competitor has recently recruited or the new cooperation channels they have expanded, these are all within the scope of intelligence gathering.

The other team devoted themselves entirely to perfecting the tender documents, meticulously refining every detail from the project's creative highlights to the detailed cost accounting, from the allocation of artist resources to the later publicity and promotion strategies.

Time slipped by quietly in this highly tense atmosphere, and before we knew it, it was already October 15th.

The deadline for this bidding was set at 3 p.m. that day. The ticking clock was like a countdown to fate, and every minute and second that passed struck the heartstrings of everyone, making it seem incredibly precious. It seemed that the slightest mistake would lead to complete failure.

With the deadline fast approaching, the task of preparing the tender documents has been thrust into the spotlight.

The team members were on high alert, gathering in the meeting room early in the morning. The atmosphere was so tense it was almost suffocating.

Everyone's eyes revealed an unprecedented focus; they knew that every decision they made at this moment could rewrite the company's fate.

In front of the whiteboard, project leader Li Ming looked serious as he rapidly drew key data and preliminary plans with his marker.

As he wrote, he elaborated on his thoughts in detail, his voice filled with unwavering determination.

"Based on market research data, our advantage lies in the innovation and cost-effectiveness of our products. However, our competitors should not be underestimated. They have been deeply rooted in the local market for many years and have a certain customer base. Therefore, we must focus on improving our service terms, highlighting our responsiveness and customized services."

Wang Yue from the marketing department sat at the conference table, her hands supporting her chin, her brows furrowed.

She listened attentively to Li Ming's speech, constantly weighing the pros and cons of various options in her mind.

A moment later, she raised her head and looked at the crowd with a firm gaze.

“I agree with Li Ming’s point of view, but I think we can further optimize our pricing strategy. We can offer differentiated quotes based on different project sizes and cooperation periods, which will not only attract large clients but also ensure our profit margin.”

Technical expert Zhang Wei adjusted his glasses and added, "In terms of technical solutions, we can add some cutting-edge technologies. Although the cost will increase, it can significantly enhance the project's competitiveness."

Everyone expressed their opinions, and a heated debate ensued in the meeting room.

The clash of viewpoints and the disagreement over ideas made the atmosphere increasingly tense.

Time slipped away quietly amidst the heated discussion, and before we knew it, it was late at night.

Although everyone looked tired, their eyes were still bright and alert.

After several hours of repeated discussions and weighing the pros and cons, the sparks of thought gradually merged amidst intense collisions, and a consensus was finally reached.

The team members acted quickly, sorting out the agreed-upon solutions one by one and carefully writing them into the tender document.

Every word and every punctuation mark reflects their hard work and expectations.

This tender document is not only the culmination of the team's wisdom, but also their solemn commitment to the future, carrying their fervent desire and unwavering belief in success.

Coincidentally, at the same time, the office building of Taixing Company was brightly lit and bustling with activity.

Everyone is working diligently to finalize their bid.

Fu Laorong, a legendary figure who has dominated Hong Kong's business world for many years, is now getting old. Time has mercilessly etched deep and shallow wrinkles on his face, and his figure is no longer as robust as it used to be. His health and energy are not what they used to be, and he can no longer personally handle his daily affairs.

The person who truly runs the company is his son, Fu Yinzhao.

Fu Yinzhao was deeply influenced by his father's teachings from a young age. He showed outstanding business talent at a young age, inherited his father's business acumen and decisive style, and began to make a name for himself in the business world.

At this moment, he and Gao Kening were secretly plotting in their spacious and bright office.

As the company's strategist, Gao Kening has repeatedly come up with ingenious strategies in the business world, thanks to his extremely keen insight and rich experience accumulated over many years.

He leaned forward slightly, his expression focused, and spoke in a low voice to Fu Yinzhao, giving him a detailed analysis of the current situation and offering advice.

Beneath the seemingly calm surface of the business world, undercurrents have been surging for a long time.

Months ago, they had already set their sights on the four core shareholders of the new group, all of whom were accomplished businessmen: Fok Ying-tung, Ho Hung-sam, Yip Hon, and Yip Tak-lee.

They went to great lengths to accurately predict and repeatedly assess the investment amounts of these four shareholders.

They used their extensive network of contacts in both political and business circles to traverse the streets and alleys of Hong Kong, gathering clues from casual conversations on the streets and in the shadows through both overt and covert investigations.